Remember the LAURA ANN Manhattan Love custom stationery suite for Adam and Marianne's March 2014 nuptials at Tribeca Loft? (See LAURA ANN's March 21, 2014 post) New York is spreading the love...introducing Oklahoma Love. This personalized greeting card was a custom order for a graceful woman who is proud of her state and full of love for all. Know anyone in another city, state, or country who has a heart full of love for their community? Contact LAURA ANN with custom personal stationery inquiries and orders.
It's a wrap! The second annual NYCxDESIGN has come and gone, bringing great design talent and energy to the city, as well as featuring the many designers who call New York City home day in and day out. I've enjoyed sharing design inspirations each day during the festival as LAURA ANN launched online. These categories define much of my existing work, as well as designs to come, but this is just the beginning! If you missed the campaign on social media, here is recap of what inspires design by LAURA ANN, as well as details behind each design and product.
It's with great excitement that I announce LAURA ANN's Bridesmaid Collection collaboration with Stella & Dot Stylist Joanna Roth! In the spirit of Bridal Fashion Week in New York City, LAURA ANN has launched a line of "Will you Be My Bridesmaid?" greeting and thank you cards inspired by Stella & Dot's Spring 2014 Elodie Necklace and Naomi Cluster Earrings (also available as Allanah Clip Earrings). The curated special collection calls out to the confident, bold and stylish bride attracted to both brands.
At LAURA ANN, we believe in the art of the personal touch, and that inspiration from coordinated details makes an extra special impression. For engaged ladies overseeing the hundreds of details that go into planning a wedding, sharing the love with your bridesmaids is one detail not to overlook. Let them know just how much they mean to you with a handwritten note when asking them to be part of your bridal party, as well as a note and gift when they shower you with love on your big day. The LAURA ANN "Will You Be My Bridesmaid" card was designed in conjunction with a "Bridesmaid = Love" and "Thank You" card to coordinate sentiments of gratitude to your bridesmaids across wedding related occasions.
I personally love the warm gesture that goes with giving and receiving jewelry between bride and bridesmaids, and have seen how bridal jewelry can be a strong point of inspiration when selecting bridesmaid dresses, shoes, and other accessories. I am a big fan of the clean, bold, and artistic aesthetic of Stella & Dot, and love that they have so many jewelry pieces that could capture the style of a bride and her maids! I sat down with my longtime friend and fashionista Joanna Roth, an Independent Stylist for Stella & Dot to discuss Stella & Dot bridal jewelry:
Laura Ann Elbogen: As a Stella and Dot stylist, you are an expert in helping clients choose the right pieces for any occasion. What's particularly exciting about styling for weddings?
Joanna Roth: I love styling for weddings because it is such a joyous occasion! Women tend to wear more color during festive occasions and that makes me so happy. I wish everyone would wear bright colors all the time.
LAE: How would you describe the jewelry style trends for this spring / summer?
JR: There are three main trends happening this spring and summer. The first is fringe - you will be seeing it everywhere, on jewelry, bags, clothes. The second is a pop of color - we have some great pieces that are in a strong coral or blue that will liven up any summer outfit. The third is rocker chic - we have some beautiful floral pieces that were inspired by vintage Chanel necklaces our designers found in Paris. We added a little bit of edge to the design to make them cooler and more wearable for the modern woman.
LAE: What advice do you have to brides about selecting jewelry for their bridal party?
JR: For anyone who loves our pieces, but would like to see them in person before purchasing, please reach out to me to set up a FREE trunk show! I'll show you all our latest jewelry and can bring over my favorite pieces for brides and bridesmaids.
Joanna Roth can be reached through her website at www.stelladot.com/sites/joannaroth.
Have you ever wondered how stationery notes and escort cards at the store achieve such a straight edge, and how you can do the same at home? As a designer for the last five years who started out by printing my own notes at home, I'd like to reveal a secret to the DIY guys and gals - invest in a scoring blade. I recommend the Fiskars 93558097J 45mm Rotary Scoring Blade (just $5 on Amazon!). Carefully remove your every day trimming blade, or keep a separate board for scoring depending on the frequency of your at home card production. The Fiskars scoring blade pops easily into the Fiskars 12 Inch Classic Rotary Paper Trimmer. Line up your paper to the desired fold location and apply light pressure to your cutting motion. To avoid unintended outcomes, stay light handed, as this blade can cut all the way through if you're not careful. For crisp LAURA ANN designs with charm, polish and professionalism produced by the printer savvy DIY home studio customer, a scoring blade is worth the extra effort. Print, score, cut, fold and send!
On a misty winter day in New York City, I was reminded that no matter how cold or dreary, there is one thing that always makes things better...ice cream. This playful scene of the nation's favorite ice cream truck was the illustration that sparked my design business, back in 2008, when I needed a condolence card for a design colleague at Brooks Brothers. Can you spot the location? The blue awning in the distance is the Brooks Brothers at W. 65th and Broadway, the store that I had the pleasure of opening as a women's sales associate shortly after arriving to NYC with two suitcases. Over five years later, a bus stop has won out over the ice cream truck at that location. But don't worry, be happy that spring is just a month away bringing ice cream trucks with it!
Happy Valentine's Day from LAURA ANN! LAURA ANN first opened for design business on a special day - my mother's birthday (September 21, 2009, founded as LATinNYC)! It is only fitting that LAURA ANN's full time relaunch would fall on another love filled holiday. To mark the occasion and share the love, I whipped up a family favorite, coconut meringues, a special recipe passed down from my Great Grandmother Mary. My Aunt Lisa, and sister, Marie, had made them to rave reviews at the holidays, and I decided it was time to debut them in NYC. I called my Grandmother Barbara, who advised to be sure to beat the egg whites until they stood in peaks. Bagged and tied with a LAURA ANN "xoxo" illustrated valentine, they hit the spot! They made for a colorful splash of color and served as a loving edible favor at each place setting at a Valentine's luncheon. For those who couldn't taste them in person, I shared these images as digital Valentines.
Express your love with the art of a personal touch, on the every day and the special days!